A Partnership between Absolut Company and Blue Ocean Closures for Development of Fibre-Based Bottle Cap
News- The Absolut Company is working with Blue Ocean Closures (BOC), a start-up based in Sweden, to develop an innovative natural fibre-based closure cap for Absolut Vodka’s iconic bottle
Made from bio-based materials, the cap’s pioneering design reduces the amount of plastic used in packaging by combining a body made of sustainably sourced FSC fibre material, making it recyclable and biodegradable
Together, BOC and The Absolut Company will develop the cap for use on current glass bottles, as a possibility for future packaging innovations. The partnership will see several iterations of the cap through prototyping and testing stages in 2022, with plans to share it commercially in 2023
This is part of a wider ambition from The Absolut Company to create a fully circular business, working with suppliers and partners to ensure that 100% of its packaging is reusable, recyclable or compostable by 2025
10.05.2022
Ref: www.theabsolutcompany.com
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